Guide

7 Top Business Texting Apps and How to Choose the Perfect Fit

June 20, 2024
7 Top Business Texting Apps and How to Choose the Perfect Fit

The way we connect has shifted dramatically, and the business world is no exception. Texting has taken center stage, becoming the go-to communication method for many clients. In fact, they might be more likely to fire off a quick text than pick up the phone during the workday.

Fortunately, there's a solution! Here at LimeCall, we understand the importance of staying responsive and efficient. That's why we're strong believers in leveraging business texting apps. These powerful tools can help your team save valuable time on communication while providing a fast and convenient way to connect with clients.

Moving Beyond Outdated Systems:

Ready to ditch that dusty landline or clunky desk phone? What about a texting system that creates more headaches than it solves? We've all been there. The good news is, there's a better way! Before diving into the world of business texting apps, let's explore some key factors to consider when making your choice. By taking these steps, you'll be well on your way to selecting the perfect app to meet your team's specific needs.

Introducing Powerful Solutions:

Once you've identified your must-have features, we're excited to introduce you to six business texting apps that might be a great fit for your organization!

Top Apps for 2024

Staying connected with clients is paramount, and in today's fast-paced world, texting has become the communication champion. Here at LimePhone, we understand that navigating the world of business texting apps can feel overwhelming. That's why we've compiled a list of the 7 best options for 2024, ensuring there's a perfect fit for every team!

Finding Your Texting Sweet Spot:

The key to successful business communication lies in understanding your specific needs. While each app on this list offers a robust feature set, some excel in certain areas:

  • LimePhone, for startups and SMBs looking for a well-rounded solution, look no further than LimePhone! We'll explore its strengths in more detail later.
  • OpenPhone caters beautifully to small businesses and growing teams, offering features that seamlessly adapt to your expanding needs.
  • SimpleTexting empowers businesses with in-depth analytics for their mass texting campaigns, allowing for strategic optimization.

Location, Location, Location: Sometimes, geographical considerations play a role. Here are two options that cater to specific regions:

  • EZ Texting streamlines communications in the US/Canada: offers features specifically tailored to businesses operating in North America.
  • Sakari integrates flawlessly with HubSpot, making it a dream come true for existing users of that platform.

Cost-Effective Champions:

Budget is always a concern. Here are two options that excel in affordability:

  • Google Voice: For budget-conscious solopreneurs, offers a fantastic, free solution to get started with business texting.
  • TextMagic allows for a pay-as-you-go approach, perfect for businesses with international communication needs.

Unveiling the Details:

Now that you've got a taste of what these top texting apps offer, stay tuned! We'll be diving deeper into each option throughout the rest of this blog post, so you can make an informed choice and elevate your business communication to new heights!

Take Your Texting to the Next Level?

Now that you've identified your must-have features, it's time to explore some fantastic business texting app options! Here at LimePhone, we're confident we have a solution that perfectly aligns with your needs. Let's dive into seven of the top contenders in 2024:

In the following sections, we'll be showcasing some of the best business texting apps available, highlighting their strengths and how they can benefit your communication strategy. We're here to help you find the perfect fit!

  1. LimePhone

LimePhone (That’s us!), we understand the importance of streamlined communication. That's why we've designed a business texting app that goes beyond just sending and receiving texts. 

Let's delve into the features that make LimePhone a powerful asset for your team:

Unleash Effortless Communication:

  • Boundless Calls and Texts: Enjoy unlimited calls and texts to keep your communication flowing freely within the US and Canada. No more worrying about hidden charges or exceeding limits.

Boost Team Collaboration:

  • Unified Hub for Seamless Interaction: Foster seamless collaboration with internal threads, contact notes, and direct messaging features. Your team can easily share information, keep track of conversations, and work together effortlessly.

  • Automation Powerhouse: Streamline your workflow with powerful automation tools. Schedule messages, leverage auto-replies to manage inquiries efficiently, and even utilize AI-generated message responses to save valuable time.

  • Multiple Number Management: Maintain a professional presence with local and toll-free second numbers. This allows you to separate business calls and texts from your personal phone, while offering clients convenient ways to reach you.

Pricing and Availability:

LimePhone offers a free seven-day trial, with paid plans at $4.99 per month, with plans for teams at $14.99 for 10 users.Unlike other providers, LimePhone does not limit businesses to the US and Canada, providing a truly global solution.

Choosing the Right Fit:

LimePhone's allowance of Unlimited inbound and outbound local calling and messages, combined with robust team collaboration tools, would be the perfect fit for your needs.

Stay tuned! We'll be exploring other top business texting apps in the following sections. But for now, we're confident that LimePhone offers a compelling solution to elevate your business communication to new heights. Why not take advantage of our free trial and experience the difference firsthand? Try for free now

2. OpenPhone

OpenPhone stands out as another strong contender in the business texting app arena. Here at LimePhone, we appreciate their focus on features that enhance communication efficiency and team collaboration. Let's delve into what OpenPhone offers:

Boost Productivity with Automation:

Similar to LimePhone, OpenPhone boasts a robust automation suite. Leverage integrations, auto-replies, and pre-written snippets to streamline your communication workflow. This allows you to save valuable time and respond to inquiries swiftly.

Strengthen Team Collaboration:

OpenPhone fosters seamless teamwork through internal threads. This facilitates easy information sharing and conversation management among your team members, ensuring everyone stays on the same page.

Shared Numbers for Streamlined Communication:

OpenPhone allows you to distribute responsibility for incoming messages with shared business phone numbers. This ensures your team can effectively respond to client inquiries, regardless of who's available.

Scalability for Future Growth:

OpenPhone understands that businesses evolve. Upgrade your plan as your needs change to access advanced features like in-depth analytics and CRM integrations. This eliminates the future hassle of switching platforms as your company scales.

OpenPhone at a Glance:

  • Pricing: Plans start at $15 per user per month, with a free seven-day trial available.
  • Key Features: Includes SMS/MMS messaging, US/Canadian/toll-free numbers, shared numbers, message scheduling, snippets, auto-replies, integrations with popular tools like Zapier and HubSpot CRM, and more.

Choosing the Perfect Fit:

While OpenPhone offers a compelling feature set, it's important to consider your specific needs. LimePhone offers the additional benefit of unlimited calls and texts outside of the US and Canada, alongside our robust team collaboration tools, also OpenPhone’s ‘per user’ charges can significantly increase costs.

3. Simple Texting

SimpleTexting establishes itself as a leader in the realm of mass texting and targeted SMS marketing campaigns. Here at LimePhone, we acknowledge their strength in this specific area. 

Let's explore what SimpleTexting brings to the table:

Streamlined Platform for Bulk Messaging:

SimpleTexting boasts a user-friendly interface, making it easy to navigate for sending and scheduling bulk SMS messages. This allows you to reach a large audience efficiently.

Targeted Marketing and Engagement:

Elevate your marketing strategy with features like automated birthday texts, SMS sweepstakes, and drip campaigns. These tools can help you engage with customers and keep your brand top-of-mind.

Data-Driven Decisions:

SimpleTexting empowers you with valuable analytics tracking. This allows you to gain insights into campaign performance and optimize your marketing efforts for better results.

Important Considerations:

It's important to acknowledge that SimpleTexting may not be the ideal solution for every business. Here are a few things to keep in mind:

  • Limited Team Growth: Plans are capped at only five users, potentially hindering scalability for growing teams.
  • Integration Access: Integrations with various popular tools require upgrading to more expensive plans.
  • Credit-Based System: Texting isn't entirely free – pricing is based on a credit system, with outgoing messages consuming credits.

SimpleTexting at a Glance:

  • Pricing: Starts at $29 per month for 500 credits.
  • Key Features: Includes SMS/MMS messaging (group campaigns), shared phone numbers, mass texting, auto-replies, scheduled texts, integrations with popular tools (upgrade required).

4. EZ Texting

EZ Texting positions itself as another strong contender in the SMS marketing arena. Here at LimePhone, we recognize their focus on features that simplify promotional campaigns and integrations with popular business tools. Let's delve into what EZ Texting offers:

Effortless Opt-In/Opt-Out Management:

EZ Texting streamlines the process for both customers and businesses when it comes to subscribing and unsubscribing from text messages. This ensures clear communication and helps maintain a positive user experience.

Built-In Creative Advantage:

Boost your marketing efforts with EZ Texting's unique integration with Shutterstock, a popular stock photo and video library. This allows you to easily add compelling visuals to your text message campaigns.

Seamless App Integration:

EZ Texting offers a wide range of integrations with popular business apps like Constant Contact, HubSpot, Mailchimp, and Zapier. This facilitates streamlined workflows and centralized management of your marketing efforts.

Considering Cost Considerations:

It's important to be transparent about potential cost factors with EZ Texting. Here are a few things to keep in mind:

  • International Texting Fees: Plans don't include messaging outside the US and Canada, resulting in additional charges.
  • Plan-Based Volume Limits: Base plans come with a limited number of credits, and exceeding them incurs extra costs.
  • User Limitations and Fees: The number of included users varies depending on the plan, with additional fees for exceeding that limit.

EZ Texting at a Glance:

  • Pricing: Starts at $20 per user per month, with tiered plans offering increased features and contact capacity.
  • Key Features: Includes SMS/MMS messaging (group messaging), mass texting, auto-replies, scheduled texts, integrations with popular business apps.

5. Sakari

Sakari caters to a specific niche – businesses that leverage HubSpot and prioritize streamlined text communication. Here at LimePhone, we acknowledge their focus on user-friendly features and HubSpot integration. Let's explore what Sakari brings to the table:

Effortless Bulk Texting:

Reach a large audience efficiently with Sakari's bulk messaging functionality. This allows you to send targeted campaigns and keep your customers informed.

Seamless HubSpot Integration:

A standout feature is the native integration with HubSpot, eliminating the need for additional third-party apps. This ensures a smooth workflow and centralized management of your communication efforts.

Enhanced Follow-Up Capabilities:

Stay on top of customer interactions with email alerts for text message responses. This allows you to promptly address inquiries and provide exceptional customer service.

Exploring Potential Limitations:

It's important to consider a few things when evaluating Sakari for your needs:

  • Emoji Fees: There are additional charges associated with using emojis in messages, potentially impacting costs.
  • Custom Reporting Needs: While reporting is available, some users may require building custom workflows for in-depth analytics.
  • Limited Link Sharing: Adding links directly to text messages can be challenging.
  • Character Restrictions: Text messages have a character limit (160 characters per segment), so keep your communication concise.
  • International MMS Limitations: MMS messaging is only available within the US and Canada, potentially hindering communication with international clients.

Sakari at a Glance:

  • Pricing: Starts at $16 per month for 500 SMS messages, with tiered plans offering increased message capacity. 

Here's a breakdown of their pricing structure:

  • Starter: $16 per month (500 SMS messages)
  • Growth: $30 per month (1,500 SMS messages)
  • Business: $90 per month (5,000 SMS messages)
  • Team: $170 per month (10,000 SMS messages)
  • Gold: $330 per month (20,000 SMS messages)
  • Elite: $640 per month (40,000 SMS messages)
  • Key Features: Includes SMS messaging (MMS limited to US/Canada), text message templates, mass texting, integrations with Zapier and HubSpot.

6. Google Voice

Google Voice stands out as a familiar and budget-friendly option, particularly for businesses already invested in the Google Workspace ecosystem. Here at LimePhone, we acknowledge its ease of use and affordability. Let's explore what Google Voice offers:

Seamless Integration with Google Workspace:

A major advantage of Google Voice is its effortless integration with other Google products you might already be using. This ensures a smooth workflow and centralized management of your communication channels.

Separate Business and Personal Communication:

Maintain a clear separation between business and personal calls with Google Voice. This allows for a more professional approach and organized communication.

Cost-Effective Solution:

For businesses on a tight budget, Google Voice offers a compelling starting price point, making it an attractive option for cost-conscious teams.

Considering Potential Limitations:

It's important to be aware of a few limitations when evaluating Google Voice for your needs:

  • Limited CRM Integration: Native integrations are primarily within Google's ecosystem. For businesses using separate CRM systems, custom integrations might be challenging due to the lack of an open API.
  • Restricted Feature Customization: Advanced features like business hour settings have limited customization options.
  • Limited Availability and Functionality: Google Voice functionality is primarily available in the US, with restrictions on international texting and MMS capabilities.

Google Voice at a Glance:

  • Pricing: Starts at $10 per user per month, with tiered plans offering increased user capacity and features. Here's a breakdown of their pricing structure:
  • Starter Plan: $10 per user per month (limited to 10 users)
  • Standard Plan: $16 per user per month (unlimited users)
  • Premier Plan: $24 per user per month (includes localized and toll-free numbers)
  • Key Features: Includes SMS texting (US only), limited MMS support (US only), text forwarding, group messaging (max 8 users).

7. TextMagic

TextMagic establishes itself as a versatile choice with its pay-as-you-go pricing model and comprehensive global messaging capabilities. Here at LimePhone, we acknowledge its appeal for businesses that require occasional texting or international communication. Let's delve into what TextMagic offers:

Feature-Rich Functionality:

TextMagic goes beyond basic texting, offering features like SMS, MMS, virtual calling, voice calls, and even number lookups for a wide range of countries. This allows you to communicate through various channels depending on your needs.

Cost-Effective for Occasional Use:

The pay-as-you-go pricing model can be attractive for businesses that don't require a high volume of texts. You only pay for the texts you send, making it a budget-friendly option for occasional use.

Global Communication Potential:

TextMagic supports SMS, MMS, and virtual calling for almost every country. This allows you to stay connected with clients and teams internationally.

Important Considerations:

It's important to be mindful of a few things when evaluating TextMagic for your needs:

  • Per-Country Pricing Variations: The cost per text can vary depending on the destination country, potentially impacting your budget.
  • Inbound Message Costs: While free to sign up for, keep in mind that inbound messages incur additional charges.
  • Limited Free Trial: The free trial offers a limited credit amount, so you may not be able to fully test all functionalities.
  • No Group Messaging: TextMagic currently doesn't support group messaging functionalities.

TextMagic at a Glance:

  • Pricing: Pay-as-you-go model. Outbound SMS in US/Canada starts at $0.049, inbound messages cost extra. MMS and international rates vary.
  • Key Features: Includes SMS, MMS (no group messaging), mass texting, auto-replies, scheduled texts, Zapier integration.

Choosing the Perfect Business Texting App: 8 Key Considerations

Selecting the ideal business texting app requires careful evaluation to ensure it aligns with your team's communication needs. Here at LimePhone, we understand the importance of effective communication tools. Let's explore eight crucial factors to consider when making your choice:

1. Device Compatibility: Flexibility Across Platforms

In today's mobile world, seamless texting across various devices is essential. Look for an app that offers mobile, desktop, and web app options, allowing your team to switch effortlessly between texting from a computer and responding on-the-go via a mobile app. This flexibility ensures efficient communication regardless of location or device.

2. Team Growth and Scalability

Consider your current team size and future growth projections. A texting service suitable for a solopreneur might not be ideal for a rapidly scaling company. Choose an app that allows for additional users as your team expands, and offers functionalities that support evolving communication needs. For instance, features like shared inboxes for centralized conversation management can be invaluable for larger teams.

3. User-Friendly Interface: Intuitive for Everyone

A business texting app shouldn't require extensive training for your team. The ideal solution should be user-friendly and intuitive, resembling the familiar experience of their personal texting apps. This minimizes onboarding time and ensures everyone can quickly start utilizing the platform's features.

4. Tailored Features for Your Communication Needs

The type of messages you'll be sending and receiving will influence the features you require. Here's a breakdown of features to consider based on potential communication scenarios:

  • One-on-One Communication: Opt for a solution with a shared inbox for centralized conversation management.
  • Customer Support: Features like saved message templates (snippets) and shared business contact lists can streamline communication and response times.
  • Real-Time Alerts: Look for platforms that offer real-time alerts like appointment reminders or one-time passwords.
  • Advanced Integrations and Automation: For more complex workflows, consider features like website and app integration with access to an application programming interface (API) for custom development.
  • Promotional Campaigns: If bulk messaging is a requirement, ensure the app offers message scheduling and bulk messaging functionalities that comply with SMS marketing regulations.

5. Choosing the Right Phone Number Type

Depending on your goals, consider the advantages and drawbacks of short codes, local numbers, and toll-free numbers:

  • Short Codes: Ideal for high-volume marketing campaigns but typically don't support two-way texting.
  • Local Numbers: Perfect for building trust and establishing a local presence, but some providers charge per message.
  • Toll-Free Numbers: Convenient for customers but can also incur per-message charges depending on the provider.

When prioritizing two-way communication, local or toll-free numbers are preferred options. Local area codes can be particularly beneficial for small businesses seeking to build trust within their communities. Important Note: Not all texting apps that offer toll-free numbers support toll-free texting.

If you plan to switch from an existing service, ensure your chosen provider offers phone number porting, ideally free of charge.

6. Streamlining Workflows with Automation

Look for a texting service that provides automation features to save time and reduce repetitive tasks. Valuable automation options include:

  • Auto-Replies: Set up automated responses for missed calls or outside-of-business-hours inquiries, managing customer expectations effectively.
  • Text Message Scheduling: Schedule messages in advance to ensure compliance with SMS regulations and avoid contacting customers outside their preferred communication times.
  • Message Templates (Snippets): Create and save pre-written responses for frequently asked questions, allowing for faster and more consistent communication.

7. Integration with Existing Tools

Modern business texting platforms integrate with various applications like CRMs and communication tools, creating a more streamlined workflow. Popular integrations include email providers, communication platforms like Slack, and CRM systems. Look for a solution that integrates with tools you already use, such as LimePhone's integration with HubSpot CRM and Salesforce. Additionally, some platforms offer webhooks for automatic text logging within your CRM.

For even greater automation possibilities, consider a texting app that integrates with Zapier, allowing triggers from other apps to automatically initiate text messages.

8. US Carrier Compliance: A Smooth Registration Process

Major US carriers have implemented regulations requiring additional verification steps for anyone sending texts to US numbers. Each virtual phone service has its own registration process. Some may even disable texting until you complete verification.

Here at LimePhone, we make compliance simple. Just complete our US carrier registration form to get verified when using a local phone number. Toll-free numbers require separate toll-free registration.

By carefully considering these eight key factors, you can select a business texting app that perfectly aligns with your communication needs and helps your team achieve success.

The best all round business texting app: LimePhone

Don't settle for fragmented communication and hidden fees. LimePhone, the business texting app designed for seamless teamwork and cost-effective communication, is here to elevate your operations.

Our intuitive platform integrates effortlessly with your existing tools, automates repetitive tasks. LimePhone scales with your business, simplifies compliance, and caters to diverse communication needs – all with a user-friendly interface for a smooth onboarding experience. Sign up for your free trial today and discover how LimePhone can transform your communication strategy.

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